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Creative Direction, Content Creation & Brand Ambassador for Lohri Joaillerie, Zug

Emotion, tradition and uniqueness: that’s what Lohri Joaillerie is all about. Since 1970, Lohri in Zug has been offering its customers exclusive, in-house creations as well as jewelry and watches from world-famous brands. It was correspondingly inspiring for Rahel Aeschbach to support and consult the company in creating content for social media and the webpage. As a brand ambassador she played in a professional advertising spot including a poster campaign, which was seen throughout all German-speaking Switzerland. The occasion for the campaign was the newly opened wedding ring salon, a lovingly decorated and romantic dream world for lovers in the heart of Zug. The focus was on the exclusive selection of engagement and wedding rings, wedding jewelry and anniversary gifts on offer in a unique setting in the world’s oldest goldsmith’s boutique.

Creative Direction, Content Creation Brand Ambassador: RA LIVING; Rahel Aeschbach
Pictures: Rahel Durrer & Melanie Bütikofer
Customer: Lohri Joaillerie, Zug
Video content: commercial